Sep 27, 2024  
Undergraduate Catalog | 2016-2017 
    
Undergraduate Catalog | 2016-2017 Previous Edition

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MKTG 3260 - AMA Professional Marketing Certification


Credit Hours: (1)

Prepares students to take the AMA Professional Certified Marketer (PCM) Examination. This course is designed around the topics covered on the PCM exam. Topics to be reviewed for the exam include: legal/ethical issues; information management; assessment and planning of the strategic marketing process; and marketing evaluation.

Restriction(s): completed undergraduate degree and four years of professional experience; additional course fee of $535 for American Marketing Association application and examination fee.
Most Recently Offered (Day): Course has not been offered at this time in the past 3 years
Most Recently Offered (Evening): Course has not been offered at this time in the past 3 years


Schedule of Classes




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