Apr 18, 2024  
Graduate Catalog | 2018-2019 
    
Graduate Catalog | 2018-2019 Previous Edition

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MBAD 6272 - Marketing Analysis and Decision-Making


Planning, execution, analysis, and evaluation of marketing research activities. Emphasis on the techniques and methodology used in the collection, analysis, and interpretation of economic, demographic, and sociological data for use in marketing decision-making.

Credit Hours: (3)
Prerequisite(s): MBAD 6270 
Most Recently Offered (Day): Spring 2017
Most Recently Offered (Evening): Spring 2019, Spring 2018, Fall 2015


Schedule of Classes




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