DSBA 5122 - Visual Analytics and Storytelling

The data science cycle includes many phases, including problem definition, data acquisition, data engineering, analysis, reporting, interpreting, visualization, and presentation of the results of analysis/insights derived. This course covers the last three steps in this sequence. It introduces the field of visual analytics, which integrates interactive analytical methods and visualization, and utilizes this to build analytical stories that influence decision makers. Topics include: critical thinking, visual reasoning, perception/cognition, principles of interaction with an audience, building of visuals into a story to influence, and delivery of presentations whether in person or through video conferencing tools.

Credit Hours: (3)
Restriction(s): Full graduate standing, enrollment in the DSBA PSM or Graduate Certificate program, and approval of the Program Director.
Cross-listed Course(s): HCIP 5122

Schedule of Classes