Aug 13, 2022  
Undergraduate Catalog | 2018-2019 
    
Undergraduate Catalog | 2018-2019 Previous Edition

Add to Catalog Bookmarks (opens a new window)

MKTG 3110 - Marketing Concepts


Designed to acquaint the student with the marketing concept, various aspects of the marketing-external environment interface, and interrelatedness with other functional areas. Provides marketing majors with a foundation for further study, while offering non-marketing majors a survey of marketing’s function in business organizations.

Credit Hours: (3)
Restriction(s): Junior or Senior standing.
Prerequisite(s): ACCT 2121 , ACCT 2122 , ECON 2101 , ECON 2102 , INFO 2130 , MATH 1120 , and STAT 1220  with grades of C or above.
Most Recently Offered (Day): Spring 2019, Fall 2018, First Summer 2018
Most Recently Offered (Evening): Spring 2019, Fall 2018, Second Summer 2018



Add to Catalog Bookmarks (opens a new window)