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Dec 21, 2024
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MKTG 3230 - Social Media/Mobile Marketing and Analytics
Emphasis on using social and mobile mediums for marketing purposes. Particular focus on key performance indicators, developing and implementing social media plans, marketing applications of mobile phenomena, and analytics for optimizing performance in each medium.
Credit Hours: (3)
Restriction(s): Marketing major
Prerequisite(s): MKTG 3110 with grade of C or above
Most Recently Offered (Day): Spring 2021, Summer 2021, Fall 2021
Most Recently Offered (Evening): Fall 2018, Spring 2019, Fall 2019
Schedule of Classes
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