Jun 24, 2024  
Undergraduate Catalog | 2016-2017 
    
Undergraduate Catalog | 2016-2017 Previous Edition

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COMM 3246 - PR Strategy


Credit Hours: (3)

This course focuses on the planning, problem-solving, and management skills required in the contemporary practice of public relations. Students will analyze a variety of public relations models and will learn to develop problem statements, goals, objectives and tactics, identify and research target publics, and evaluate strategic program results.

Restriction(s): Commmunication Studies major.
Prerequisite(s): COMM 2145 .
Most Recently Offered (Day): Spring 2017, Fall 2016, Summer 2016
Most Recently Offered (Evening): Spring 2013


Schedule of Classes




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