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Jan 15, 2025
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MBAD 6274 - Advertising and Promotion Strategy
Opportunities and challenges for an organization through advertising, personal selling, sales promotion and publicity. Includes analysis of the legal and ethical problems involved in this area. Case studies and a project assignment are used.
Credit Hours: (3)
Prerequisite(s): MBAD 6270 .
Most Recently Offered (Day): Course has not been offered at this time in the past 3 years
Most Recently Offered (Evening): Course has not been offered at this time in the past 3 years
Schedule of Classes
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