Mar 28, 2024  
Undergraduate Catalog | 2019-2020 
    
Undergraduate Catalog | 2019-2020 Previous Edition

Add to Catalog Bookmarks (opens a new window)

MKTG 3110 - Principles of Marketing


Designed to acquaint the student with the marketing concept, various aspects of the marketing-external environment interface, and interrelatedness with other functional areas. Provides marketing majors with a foundation for further study, while offering non-marketing majors a survey of marketing’s function in business organizations.

Credit Hours: (3)
Restriction(s): Junior or Senior standing.
Prerequisite(s): ACCT 2121 , ACCT 2122 , ECON 2101 , ECON 2102 , INFO 2130 , MATH 1120 , and STAT 1220  with grades of C or above.
Most Recently Offered (Day): Fall 2019, First Summer 2019, Spring 2019
Most Recently Offered (Evening): Fall 2019, Second Summer 2019, First Summer 2019


Schedule of Classes




Add to Catalog Bookmarks (opens a new window)